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Content Strategist/Writer

IC Thrive is a leading software company based in North Vancouver looking for a creative content strategist/writer.


With over 20 years of experience in the intranet market, we have an established platform and a diverse customer base, with well over 600 customers served from different countries and 20 different industries, including many recognizable brands. We’re also on the cusp of releasing a new and innovative communications platform.


Our office provides a modern, open and collaborative environment overlooking the North Shore mountains where our team thrives.


About the position


You are an experienced writer with a curious mind and a journalistic heart.  You lean heavily on the science of copywriting – including research, frameworks and formulas – while also bringing an artfulness to your copy. You will be working alongside designers, email marketing specialists, lead developers, and product specialists. You will also support in growing our community presence. 


The position will report to the Marketing Communications Manager.


Your Responsibilities:

  • Researching and analyzing data about our industry, prospects & customers
  • Creating surveys to discover the voice-of-customer data 
  • Creating and producing content and ideas for our evolving website
  • Editing copy for clarity, voice, specificity, believability and just plain awesomeness
  • Develop a data-driven content strategy aligned with business objectives
  • Asset creation such as eBooks, guides, whitepapers, and case studies
  • Organizing webinars for events such as new releases, best practices
  • Managing the blog, blog content, and securing backlinks from partner sites
  • Promote content distribution through online channels such as social media

You have:

  • A bachelor’s degree in marketing, communications, journalism or similar
  • 3-5 years’ experience 
  • The ability to multi-task, set priorities, and work in a fast-paced demand generation B2B company 
  • Proficiency in WordPress, or other Content Management Software
  • Familiarity with basic SEO, willingness to grow your SEO knowledge 


What you bring

  • Strong written and verbal communication skills (in English)
  • You are creative, relentless, and have a commitment to making a difference for the company as a whole
  • A strong business acumen
  • Outstanding ability to plan, organize, and execute multiple projects simultaneously, while meeting deadlines
  • Ability to work independently
  • Excellent analytical skills and experience measuring data-driven marketing programs

Whether it be a compelling blog post, or an eye-catching eBook, your ability to communicate internally and with the market, professionally, and clearly is exceptional. 


For consideration, please include 3 examples of your best writing, 3 topics you would suggest we write about (in internal communications or intranet software), and a salary expectation in your application.


We offer a comprehensive package to our employees, generous paid vacation and sick time, extended medical/dental, bonus days off, flexible schedules, dog-friendly office, health and wellness support, professional development, team activities and more.  Salary is based on qualifications and experience.


Please check our website.


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